![]() Over the years, millions of witches and wizards around the globe have embarked on real-world adventures, coming together to keep magic hidden safe within the wizarding world while joining forces to take on The Unforgivable. When we launched Harry Potter: Wizards Unite, our vision was to allow players to experience the wizarding world right in their real-world surroundings as they stepped outside and explored their neighborhoods. The game will be removed from the App Store, Google Play and Galaxy Store on December 6, 2021, and players will no longer be able to make in-game purchases as of December 6, 2021. "Today we're announcing that Harry Potter: Wizards Unite will officially close on January 31, 2022. By Christopher Chutko, special to CNBC.Niantic made the announcement about "Harry Potter: Wizards Unite" shutting down in a blog post on the game's official website. Quigley said Niantic could leverage this technology and the new 5G networks to map the real world through the AR cloud, transforming and "gamifying" daily commutes, walks, exercise, and more. Niantic continues to make acquisitions of small AR companies pushing the envelope on the technology's capabilities.Ĭompanies like Matrix Mill allow virtual objects to interact and hide behind real-world objects, such as chairs and plants. Quigley mentioned that Niantic is exploring the platform's application in the field of education. One of Niantic's first projects, named Field Trip, allowed users to learn about their environment and explore historical and cultural sights in new cities. Rogers said Pokémon Go was not only a popular mobile game, but it was proof that AR and geo-based gaming can work if implemented properly. When Epic Games' Fortnite became a mobile sensation and the company ended up raising venture capital at a valuation of $15 billion, skepticism trailed the deal, but overlooked the fact that Epic's value is not tied to Fortnite alone but the underlying technology that the game - and many other games rely on - the company's Unreal Engine. Niantic's greatest asset is its technology. Rogers predicts that AR will generate $3.3 billion in direct consumer spending this year, of which Niantic has a huge share. One of the best indicators for Niantic's future is the future of AR itself.Īccording to SuperData research, there are over one billion global AR users, most of which involves side features in social media apps, such as having characters interact swinging across your face in a Instagram filter. Gaming as first step in broader AR deployment He added that most of Pokémon GO's success lies in how Niantic utilized the Pokemon IP and how accessible the game was, attracting both non-gamers and non-Pokemon fans. "If Niantic can apply the same strategy and techniques to Harry Potter: Wizards Unite, we could see another wildly successful project," said Carl Livie, AppLovin managing director for Europe. The best potential selling point for the new game, according to Mudrick, is that AR is a better fit for Harry Potter, presenting more opportunities for an immersive experience. Additionally, she noted that location-based AR is no longer a new concept and the novelty factor may not be as strong as it was for Pokémon GO. The Pokémon franchise was founded as a game, easing the concept's transition to mobile, whereas Harry Potter's origins are in books, said Candice Mudrick, head of market analysis at gaming consultant Newzoo. The future of the $1.2 trucking market may create a better UberĬhinese facial recognition can identify you in one second ![]() The next breakthrough in agriculture may come from outer space He said the success of the Harry Potter game will depend on whether its richer gameplay and updated technology can overcome the obstacle of using a less popular title, and added, "Niantic's development skills and AR tech have improved greatly since 2016." "Pokémon has more Google search traffic, making it a bigger IP (especially in markets like Japan)," said Carter Rogers, principal analyst at SuperData, a Nielsen Company. Gaming market analysts say one hurdle for Harry Potter is, surprisingly, popularity. This strategy will no doubt be employed in Harry Potter: Wizards Unite to draw upon that franchise's deep cache of content and characters to build a similar roadmap for the title stretching far beyond its initial release," said Sensor Tower co-founder Alex Malafeev. "The developer appears to have developed a winning formula for this title that we expect will maintain its trajectory well into 2020. ![]() Personal Loans for 670 Credit Score or Lower Personal Loans for 580 Credit Score or Lower Best Debt Consolidation Loans for Bad Credit
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